Wednesday, January 14, 2009

Best Drugstore Mascara Found - Max Factor Volume Couture

So I'm always on a quest for a drugstore mascara that gives me the look of false eyelashes WITHOUT the false lash application process. I've read tons about the Max Factor Volume Couture mascara ($8), and seen how many awards it's received through Allure Magazine and InStyle Magazine.

Naturally, I decided it was time for me to give it a fair shot. I mean it was the "Official Mascara of Milan Fashion Week" so it had to be good if it was used to make model's peepers show up on the runways!

So after all the hype, and believe me, I had great expectations. The mascara actually MET my specifications!!

Now before you go off and buy it and give it your own personal try - I have some guidelines you must follow to get the most out of your Max Factor.

  • You must curl your lashes first with an eyelash curler. I stand by my opinion that NO mascara will ever naturally curl your lashes for you - you must use this contraption to get the curled effect. A mascara claiming to curl your lashes is like claiming using a special shampoo will automatically give your straight hair curl. NO way NO how.
  • You must apply atleast 2 coats to get the full effect.
  • You must use an eyelash brush/seperator in between applications to comb out any clumps. I'm not saying this stuff clumps - but pretty much any mascara is gonna clump a little. It's a fact of mascara. The iFX brush is one of those flexible heads that is designed to help keep down on the clumping and maximize lash length without the brush getting all goopey...if that's a word:-)
Before Max Factor Volume Couture

After Max Factor Volume Couture

Take a peek at my before and after lash photos above to see how good this stuff works. And it doesn't require a lash primer or anything
  • Just straight up mascara, which I applied two coats of and that was it!
  • I'd give this a 9.5 out of 10 for drugstore mascara.
  • Go try a tube today if you're in the market for a new mascara and let me know if it MAX-imizes your lashes!

3 comments:

bear's wife said...

I like the new loreal "tubing" mascara. One reason is when I wash my face it is not a streamy black mess - the tubes just slide off. Of course this is coming from someone who doesn't know how to use an eyelash curler nor own one!

Thanks for all the good info on this site! I did purchase primer and concealer the other day. How fun is that?

mommy janna said...

I will definitly try this one. I am also always on the quest for a good mascara. Oh and I love concealer now. Will NEVER leave without it. I can not believe I never used it before your blog. Just an update. Skin has definitly calmed down and not many break outs at all now.

abbey said...

going to buy!!!!! tomorrow!!!!